Irish Entrepreneur Tracey-Jane Cassidy Recognised Among Ireland’s Standout Women for International Women’s Day 2025

Dublin, Ireland – Tracey-Jane Cassidy, the visionary entrepreneur behind Junior Einsteins Science Club, has been named one of Ireland’s 21 Standout Women for International Women’s Day 2025 by the Department of Foreign Affairs and Trade, Ireland. The announcement celebrates outstanding Irish women who have made a significant impact in their respective fields, from business to education and innovation. Irish Entrepreneur Tracey-Jane Cassidy Recognised Among Ireland’s Standout Women for International Women’s Day 2025

A single mother of three young children, Cassidy has built a thriving international business while balancing the challenges of parenthood. Her dedication to both her family and her entrepreneurial journey is a testament to her resilience, determination, and leadership in the business world.

Cassidy, who founded Junior Einsteins Science Club in Dublin, has transformed her passion for STEM education into an internationally recognised STEM education franchise model. With a mission to make science engaging, accessible, and fun for children, her business has expanded beyond Ireland, successfully establishing franchises across the United Kingdom and Canada.

“I am so honoured ,but mostly shocked,  to be included among Ireland’s standout women for International Women’s Day 2025,” said Cassidy. “Ireland is a nation of thinkers, makers, creators, and leaders, and I am so proud to stand among this inspiring group.”

Franchising a Passion for Science

Cassidy’s journey from a single ‘kitchen table’ science club in Ireland to a thriving franchise network is an inspiring success story for entrepreneurs in the franchising sector. An accomplished scientist, Cassidy holds two master’s degrees in science, which have been instrumental in shaping the rigorous educational framework of Junior Einsteins Science Club. The franchise offers hands-on, interactive science experiences for children through after-school clubs, science camps, birthday parties, and workshops. Its franchise model provides a turnkey business opportunity, allowing franchisees to bring high-energy STEM learning to their local communities.

The franchise has grown steadily, with successful operators across the UK and Canada, and is seeking new franchise partners eager to make a difference in children’s education. With a proven business model, comprehensive training, and ongoing support, Junior Einsteins Science Club franchise presents a compelling opportunity for business-minded individuals who are passionate about education and innovation.

A Thriving British-Irish Business Relationship

The expansion of Junior Einsteins Science Club into the UK is a testament to the long-standing and thriving trade relationship between Ireland and Britain. The close economic and cultural ties between the two nations have fostered a strong business environment where innovative franchises like Junior Einsteins Science Club can flourish. Ireland and the UK have a rich history of collaboration and mutual economic growth, making this expansion a natural fit.

As a recognised leader in franchising, Cassidy has been actively involved in strengthening these business links. The British Franchise Association acknowledges her contribution to STEM education and the franchising sector, highlighting how Irish-born businesses can successfully integrate and thrive in the UK market.

Opportunities for British Entrepreneurs

For aspiring entrepreneurs in the UK, this franchise offers a low-overhead, high-impact business model that taps into the growing demand for STEM education. The flexibility of the Junior Einsteins Science Club franchsie model allows franchisees to operate events in schools, museums, and community centres, providing a diverse revenue stream and a proven path to success.

Cassidy’s expansion into the UK underscores the enduring commercial partnership between both nations, demonstrating how the British-Irish business relationship remains a cornerstone of innovation and economic growth.

Expanding into Canada: Strengthening Irish-Canadian Trade

Building on its success in Ireland and the UK, Junior Einsteins Science Club has also expanded into Ontario, Canada, bringing its high-energy, hands-on STEM learning to a new international audience. This expansion highlights the strong trade and business ties between Ireland and Canada, two nations with a long history of cultural and economic exchange. With Ireland being one of the top European investors in Canada, and Canada being home to a significant Irish diaspora, this business growth further strengthens the commercial bridge between the two countries.

The Canada franchise of Junior Einsteins Science Club is providing exciting opportunities for Canadians who are passionate about STEM education. The franchise’s success in Canada demonstrates how Irish enterprises can seamlessly integrate into global markets, showcasing Ireland’s role as an exporter of world-class education and innovation. This move also aligns with Canada’s increasing emphasis on STEM education, supporting government and industry initiatives to prepare children for future careers in science and technology.

With this expansion, Junior Einsteins Science Club Canada is not only enhancing children’s educational experiences but also contributing to the broader Irish-Canadian business ecosystem, fostering trade, job creation, and cross-border collaboration.

A Role Model for Women in Franchising

Cassidy’s inclusion in the 21 Standout Women of 2025 is a testament to her entrepreneurial spirit, leadership in education, and innovation in franchising. She stands as a role model for women in business, demonstrating how a strong vision, strategic expansion, and commitment to quality can lead to global success.

Read more about all 21 brilliant women recognised by the Department of Foreign Affairs and Trade, Ireland, here: www.ireland.ie/en/international-womens-day-2025.